Everstatus

So there’s been quite a buzz today around various marketing forums and blogs regarding Clickbank’s new vendor guidelines. (you can read them yourself here. ) It’s no secret I’ve had my fair share of success using Clickbank and I’ve had a few questions about these new rules so I thought I’d weigh in with my [...]

It happens to everyone. Content theft. You work long hours to put out your best work and some scumbag appears and steals it for their own good. This usually occurs as overt theft where someone actually takes your work or product and starts selling it or sharing it as their own; it also occurs quite [...]

It seems that every 6 months or so someone feels the need to claim that internet marketing is “dying” in an effort to sell more products. No doubt, fear is a powerful motivator. To be clear, I have no problem with fear as a marketing tool IF it’s based in truth. If you are selling [...]

If you have a list of subscribers (you do, right?) then you know what it’s like to deal with false spam complaints. No matter how clean your traffic is, no matter if you use confirmed optin, no matter how careful you are…you WILL get SPAM complaints. It’s just part of life for the email marketer. [...]

There’s been a lot of talk over the last few years about “moving the free line”. In short, marketers advocating giving stuff away to build their list. I don’t have any problem with this concept except some people really don’t understand it, and they get hurt. The problem is that there are plenty of people [...]

Everyone has a story. A story inside their mind that explains why they do what they do. Somewhere there’s a reason you still aren’t pursuing your goals or haven’t taken action on that one thing you’ve been planning to do. Chances are you have a product idea that you’re waiting to create. You’re holding on [...]

If you’ve read my guide then you know I’m a fan of using “doodles” and other callouts on sales materials to increase response and get visitors to actually READ what it is you’re presenting them. Most people wonder how to go about doing this. I’ve seen it suggested that you could, for example, create your [...]

Google seems to be looking for increasingly draconian ways to purge advertisers these days. My Adwords account, which was nearly 11-years-old, had likely been around for longer than most of the Adword’s support team I’ve dealt with. Why then, did Google feel the need to suspend my entire account without warning? It appears to be [...]

I’m seeing a trend of new suspensions being once again handed out to advertisers using Google Adwords. The difference this time is that advertisers are losing their accounts not based on any sort of current infractions, but are being banned for “violations” that occurred in some cases years ago. This was before Google even restricted [...]

Maybe you haven’t noticed, but it’s getting increasingly difficult to get your sites ranked in Google or to get your ads shown through Adwords. Google, for all relevant purposes, is THE search engine. If you want to compete in any market you can either spend all your time trying to please them or you can [...]